National Tequila Day 2026 means savings on sips. See the deals

years, tequila sales rose more than 6%, according to NielsenIQ. “Premium-priced Tequila remains a bright spot, but declines are more pronounced at the Ultra Premium and Luxury tiers (down 9.8% and 7.1% respectively), suggesting some consumers may be becoming more selective about occasions in which they consume higher-priced products,” Theriault said.continue reading …